The brand that shook up the beauty world! Fenty Beauty By Rihanna. I have been in the beauty game for a long time. I have been obsessed with beauty products for an even longer time. There were times that I spent all day online refreshing the comments on my favourite makeup forums waiting for the latest leaked news on upcoming collections. I don’t think I remember this much hype and this much excitement and this much anticipation for the release of a new beauty line or product. But Rihanna’s new entry into the beauty game garnered just that. Particularly amongst women of colour. Once the promo images started coming in and word came out that the initial launch will include 40 shades of Fenty Beauty foundation, myself and pretty much every medium to dark skin women of colour started saving our pennies. People with noticeable amounts of melanin still continue to struggle to find a sufficient variety of options when it comes to foundations. And I have heard all the excuses, none of them acceptable.
This a long post, and I have a lot to say. If you want to skip to different sections, use the links below:
Background information on Fenty Beauty, click here
Tips on buying the Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation, click here
Fenty Beauty launched on September 9th in the US and 17 other countries. It is available online and in some stores. There was a massive launch party at the Sephora Times Square in New York at midnight and the Bajan Princess was there! Based on the Instagram live feeds, it was pure bacchanal and chaos! I went to the Sephora a little later in the morning (about 8 am) after the initial crowds died down. Anyone that was in the store was at the Fenty Beauty display. The entire collection is gorgeous and well done. I’m just going to let you know right now that this hype is real. This is a legitimately good quality line. I was so excited and I was excited looking at other dark skin women being excited about makeup.
This is a permanent, complexion collection with the focus being on the skin and enhancing the colour and the glow. It was more recently announced that there will be a limited edition colour release for the holidays – eye shadow palette, lip glosses etc. But the core collection is going to be around.
Top: 490, Middle: 480, Bottom: 470
I picked up two samples of the Fenty Beauty By Rihanna Pro Filt’r Soft Matte Longwear Foundation in shades #470 and 480. The darkest shade is #490. There are a lot of options for medium to deep dark skintones. The South Sudanese/Australian model Duckie is one of the faces of the brand. And the more interesting thing about the shade selection is the inclusion of the subtlities in undertones. Warm, cool, neutral, less red, more blue, less yellow, more green. This makes FB one of the more unique compared to other brands that offer that wide of a range.
Welcome to Part 3 of the #SummaSoaka Series! In this post, I will talk about products that you can use to make your existing makeup collection waterproof and water-resistant. These are your waterproof makeup basics. A great option if you don’t want to completely overhaul your stash.
If you have missed the other two parts of the #SummaSoaka Series, check them out below:
Welcome to Part 2 of my #SummaSoaka Series! This time, I’ll be looking at waterproof makeup options for face and lips – you know foundation, blush etc. My last post focused on waterproof makeup for eyes. If you missed it, here’s the post 🙂
Again looking at brands that specifically offer waterproof or water-resistant makeup. Also, there are a lot of longwear products available now, especially for lips, but this does not necessarily mean that they are also waterproof.
So here’s my list of readily available waterproof makeup products for face and lips.
Welcome to the first installment of the “Summa Soaka” Series! Here, the focus is waterproof makeup! Pretty much every beauty brand has at least one waterproof or water resistant product, which is usually a mascara. The next upcoming posts will highlight brands that do much more that that. Some of these lines have entire collections dedicated to waterproof makeup. These options are great for brides, those who live in hot and humid weather or if you are going to Carnival in Trinidad or Brazil!
In this post, I will discuss the brands that offer the best waterproof eye products. Check out the video and all products mentioned are listed below.
“Summa Soaka” – Waterproof Makeup for Eyes – Video
“Summa Soaka” – Waterproof Makeup for Eyes – Product Details
Let me know in the comments what are your favourite waterproof/water-resistant eye products!
Stay tuned for the new videos in this series!
“Summa Soaka” Series Posts
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Ahhhhhhhh! Apart from Christmas, one of my favourite times of year is early May for The Makeup Show NYC.
I have written about it lots of times before. It is the largest makeup artist trade show in the US and many brands take the time to launch new products. But the thing that I am always most excited for are the educational classes. From learning about how to airbrush makeup to tackling social issues that are prevalent in the artistry industry. It is a great opportunity to learn from the absolute, very best artists, who have spent years honing their craft and ‘paying dues’. There are over 75 brands being represented and some of my faves are Make Up For Ever, Temptu, Blackup Cosmetics. It’s also a great place to check out smaller companies changing the beauty game such as Juvia’s Place, The Lip Bar, Danessa Myricks Beauty and Smith Cosmetics.
So that is pretty much the only thing that I am going to pay attention to this weekend. I need to plan out all the classes that I want to take…….and the brands that I *may* want to check out…