Ahhhhhhhh! Apart from Christmas, one of my favourite times of year is early May for The Makeup Show NYC.
I have written about it lots of times before. It is the largest makeup artist trade show in the US and many brands take the time to launch new products. But the thing that I am always most excited for are the educational classes. From learning about how to airbrush makeup to tackling social issues that are prevalent in the artistry industry. It is a great opportunity to learn from the absolute, very best artists, who have spent years honing their craft and ‘paying dues’. There are over 75 brands being represented and some of my faves are Make Up For Ever, Temptu, Blackup Cosmetics. It’s also a great place to check out smaller companies changing the beauty game such as Juvia’s Place, The Lip Bar, Danessa Myricks Beauty and Smith Cosmetics.
So that is pretty much the only thing that I am going to pay attention to this weekend. I need to plan out all the classes that I want to take…….and the brands that I *may* want to check out…
Another year, another amazing event! The Makeup Show NYC just ended a few weeks ago and what an event it was! I love going to this! This pro-only trade show is an amazing opportunity to meet other professionals in the makeup artistry industry as well as many of the brands that have been supporting professional artists for years. There are a number of things that I loved about this event this year:
Things I loved
The amazing educational classes – this is a wealth of information and it was a great event to learn about the current and upcoming trends – not just what is popular on YouTube, but what artist are doing in editorial, bridal and SFX.
The focus on skincare – Skin is in! Without an amazing canvas/base, you won’t have an amazing finished product! Makeup does not cover everything.
New and exciting product innovation and launches – Folks out there are really doing some incredible things with makeup and tools! The next few months will be super exciting, especially when it comes to mascaras…so many to try from Ardency Inn, tarte, Senna, Charlotte Tilbury etc! Just wait to see what MUFE has coming this summer!
Embracing smaller brands – this is cool…there were a number of small entrepreneurial companies featured at TMS, who are doing their own thing to shake up the industry, proving that you don’t have to be a global conglomerate to make a difference, which leads me to my last point…
The acknowledgement of the need or the necessity of the industry to fully embrace diversity – It is 2016 and many makeup artists still don’t carry around a kit catering to global skin tones and many companies still find it difficult to create properly balanced foundations for people of colour. Thanks to James Vincent, director of Artistry, for leading an amazing panel. Also thanks to the organizers of TMS for bringing on so many, lesser known brands founded by people of colour! I was especially excited seeing The Lip Bar. More on them in a later post!
Anyway, here are some photos of the artistry, the colour and the beauty of makeup. As usual, the body painting was phenomenal! Let me know what you think! I will be talking, in future posts, about some of the new goodies that I discovered while there…..get hyped!
Is Friday and we limin’! We are speeding through this year and we are in May already (well almost!). As soon as it starts getting kinda warm or mild here, things start jumping in the Big Apple! So for this week’s “Whey de lime” Fridays, I am going to mention a couple of events that I am excited for.
THE MAKEUP SHOW NYC
My annual must-go, pro-beauty event! I live for this! More I am loving and focusing on the education part of the show. I love finding out about the life stories of some of my favourite artists and what products they helped develop and the reasonings. I especially love listening to the powerful women that have helped shaped the industry and the artistry. Of course, many companies chose this event to launch their new products and this is where I get my first peek. For example, last year, Make Up For Ever debuted their new 4K/8K Ultra HD Invisible Cover Foundation that has ‘bossman’ status when it comes to makeup for film/TV or everyday. Especially for women of colour. This has been one of my favourites to use when filming (btw, have you signed up for my newsletter? You should). I have reviewed this product and I go into detail about why this blows me away.
And this year, Mick Ross is making a rare appearance at the show.
If you don’t know Mr. Mick Ross, then you definitely have see his work all over. He’s a photographer that has been hugely influencial in the pop/rock/music industry. He has worked with the best and has produced some of the most iconic photographs of all time and immortalised some of our most beloved artists. I will be in attendance!
It’s the weekend of The Makeup Show NYC! And it’s their 10th anniversary! Very, very excited!! Right now, I am making my list and trying to strategize which classes I am going to take. If you see me, hail me out!
Also, spring has completely forgotten us in the NE, but this weekend it is supposed to be in the low 70s.
Yes! I am super excited! Ready for some learning and lots of inspiration at The Makeup Show. Can’t wait to see some new lines that are going to be launching soon in the US, include makeup artist Charlotte Tilbury’s line! She did this amazing advert look for the new Viva Glam RiRi lipcolours for 2014.
Image via M.A.C.
I am also excited for some stable weather on the East Coast. Rain fuh so yesterday!